Tim White
CEO, Founder
Marketing leader with experience driving global demand generation, product marketing, and operations for startups and enterprises. I build and mentor high-performing teams, launch products, and align marketing with sales to accelerate growth through SEO, AEO, and GEO strategies.
Articles by Tim White

Google Picked a Different Canonical. What Should You Check?
Use URL Inspection to investigate a canonical mismatch and reconcile redirects, internal links, sitemap entries, and page intent.
November 13, 2026
AI Search Access: 31 of 38 SaaS Sites Didn’t Name OAI-SearchBot
An audit of 38 SaaS robots files shows why checking for an AI crawler name can misread access. Includes all 50 selected hosts, source links, and methodology.
November 12, 2026
What to Save Before You Refresh a Page
Build a page inventory before an SEO refresh. Save working links, useful examples and conversion paths, then check what survived after publishing.
November 11, 2026
How to Check Whether an AI Citation Supports a Claim
Check an AI citation against the exact claim, scope and date. Use four evidence verdicts and a fictional product example to decide what to fix.
November 10, 2026
AI Crawler Controls: Separate Search Access From Model Training
Compare OpenAI and Google crawler controls, separate search access from training preferences, and use a practical review plan before changing your site.
November 9, 2026
How to Measure AI Referral Traffic in GA4 Without Inflating ROI
Find measurable AI referrals in GA4, check landing pages and key events, and explain what the data can and cannot tell you about revenue.
November 8, 2026
ChatGPT Missed a Feature You Already Have. Check These Pages First
When an AI answer overlooks a feature you offer, verify the requirement, inspect the sources, and make the product evidence easier for buyers to find.
November 7, 2026
How to Choose an AI Visibility Tool for a Small Marketing Team
Choose an AI visibility tool around the decisions your team needs to make. Compare question coverage, evidence, reporting, workflow, and total cost.
November 6, 2026
How to Run an AI Visibility Audit That Gives You a Useful To-Do List
Audit AI visibility with a focused question set, accurate brand checks, source review, and crawl checks. Finish with a prioritized action list.
November 5, 2026
Your Brand Gets Cited. Your Competitor Gets Recommended. Now What?
A source link and a product recommendation mean different things. Learn how to investigate the gap and decide whether your page needs a change.
November 4, 2026
Turn Sales Objections Into AI Search Questions Worth Tracking
Build a focused AI visibility question set from real sales objections. Use neutral wording, protect customer details, and separate discovery from brand checks.
November 3, 2026
Your Positioning Changed. Why Is AI Still Describing the Old Company?
Find outdated AI brand descriptions, trace the sources, and update the pages you control. A practical plan for a rebrand or positioning change.
November 2, 2026How to Track ChatGPT Recommendations Without Chasing Every Answer
Build a useful ChatGPT tracking routine: choose buyer questions, record the setup, separate mentions from recommendations, and report meaningful trends.
November 1, 2026
An AI Answer Cites Your Competitor. What Should You Change on Your Page?
Use a missing AI citation to find a useful page improvement. Compare sources, fix the actual gap, and measure changes without jumping to conclusions.
October 31, 2026
Which Integration Page Should You Build Next? Start With the Customer’s Job
Choose your next SaaS integration page using customer demand, a useful workflow, and proof. Includes a practical scoring guide and page checklist.
October 30, 2026
AI Share of Voice: How to Measure Your Brand Against Competitors
Measure AI share of voice with clear examples. Choose useful buyer questions, compare competitors, and turn the answers into practical next steps.
October 29, 2026
17 AI SEO Prompts for Blog Posts That Get Cited in AI Search (2026)
17 copy-paste AI SEO prompts for writing blog posts that rank on Google and get cited by ChatGPT and AI Overviews. Built for AEO, with a reusable context primer you set once.
July 21, 2026AEO Statistics 2026: Is Traditional SEO Officially Dead?
Search behavior has fundamentally shifted in 2026. These Answer Engine Optimization (AEO) statistics reveal exactly how AI overviews and chatbots are replacing traditional search results.
July 15, 2026
AI Search Visibility: The New Core SEO KPI (and How to Measure It)
Clicks and rankings stopped telling the full story the moment AI started answering questions for buyers. AI Search Visibility is the KPI that fills the gap. Here is how to measure it and how to move it.
February 27, 2026
What Is AEO? A Practical Guide to Answer Engine Optimization
Learn what answer engine optimization changes, where SEO still matters, and how to improve one useful page without promising AI citations.
February 26, 2026
AI Search Competitor Analysis: Track Your Rivals’ Visibility and Win
Your competitors may already be the cited source in ChatGPT, Perplexity, and Google AI Overviews. Here is a step-by-step way to find out, measure the gap, and close it.
February 25, 2026
Top 11 Generative Engine Optimization Tools in 2025
Eleven GEO tools that track how ChatGPT, Gemini, Claude, and Perplexity surface your brand, with notes on which one fits which team.
February 11, 2026
Introducing WildSEO 2.0: Visibility in the Age of AI
WildSEO 2.0 moves beyond Google indexing. It tracks how AI models describe, recommend, and cite your brand across ChatGPT, Gemini, Claude, and Perplexity.
February 3, 2026
AEO Tools Compared: AI Visibility, SEO and Schema (2026)
Compare AEO tools by the job you need done: AI visibility monitoring, SEO research or technical checks. Includes sourced vendor notes and a practical trial checklist.
January 28, 2026
How to Make ChatGPT Use Your Content as a Source
ChatGPT does not cite marketing copy. It cites pages that read like documentation: clear definitions, dated facts, named sources. Here is how to write content the model trusts.
January 19, 2026
SEO vs AEO vs GEO: How to Rank Across Google, ChatGPT, and AI Search Engines
SEO, AEO, and GEO each cover a different layer of how buyers find brands today. Here is how they fit together, and how to write content that ranks on Google and gets cited by ChatGPT, Gemini, and Perplexity.
January 7, 2026